LILLIE SIMPSON.
marketing wizard + event guru + creative dreamer
EDUCATION
University of Georgia
Athens, GA | December 2011
B.S.B.A Business Management
University of oxford
Oxford, England | summer 2010
Trinity College
GLOBIS Study Abroad
Verona, italy | spring 2010
Terry college of business
SKILLS
Apple Products: Pages, Keynote & Numbers
BackEnd of the Website Savvy
organized & Detailed
Strong work ethic
Event execution
Goal Oriented
CopyWriting
CopyEditing
PhotoShop
Fidesic
Slate
VISIO
creative
social tables
layout design
PR Management
Chili Backoffice
Pinterest & Snapchat
CMF Drupal Knowledge
Eventbrite event management
Facebook, Instagram & twitter
Microsoft Products: Word, Powerpoint & Excel
ACTIVITIES
March of Dimes Committee
Children’s National Hospital Junior Council
Lowcountry Food Bank Gala volunteer at Chefs’ Feast
Junior League of Charleston; Design and Décor Committee Chair for the annual Derby event
Carolina Youth Development Center volunteer; Lead designer for the annual gala, “A Night for the Children”
Dee Norton Lowcountry Children’s Center volunteer; DNLCC Oyster Roast Planning Committee; DNLCC Fleet Party volunteer
Charleston Fashion Week volunteer
Dee Norton Society
EXPERIENCE
Sarah Lillie DESIGNS
Owner + designer + Lead Planner
charleston, sc | January 2020 - Present
- Full service event design and planning
loluma
SENIOR LEAD WEdding & event manager AND DESIGNER + Marketing
charleston, sc | june 2017 - present & february 2013 - november 2015
- Full service event production: Plan, design, set up, manage, execute and break down numerous wedding and corporate events each year
- craft unique design boards for clients for each event
- secure and manage contracts with all clients, vendors and venues
- develop detailed timelines and layouts for each event
- Place detailed rental orders and juggle delivery and setup times for events with multiple vendors
- create and manage budgets and payment schedules
- Confirm all vendors, finalize rentals and complete final detailing of events the week prior
- Manage all event custom items including invitation suites, welcome gifts, menu design, program design, escort cards, event signage and guest favors
- execute styled shoots for submission
- Manage Loluma’s website including posting new galleries, refreshing content, edits and updates
- Develop New ads for loluma marketing
- Create new marketing content
- manage wedding submissions while developing relationships with magazines and blogs
- collect and download pictures from photographers post event for internal and publishing purposes
- Notable event designs of mine include: Charleston fashion week 2018 Gwynn’s VIP tent, The knot charleston mixer 2018, SC Governor’s Inauguration Ball 2019, porsche charleston grand opening 2019
- Notable achievement: Managed a half million dollar, multi event design account for a private NYC tech company visiting charleston, sc in October 2018
- Published weddings: spring 2015 southern bride; spring 2016 charleston weddings Magazine; Fall 2016 Charleston Weddings Magazine; Spring 2019 Charleston Weddings Magazine; Numerous wedding row, style me pretty and other wedding blog features
MODERN LUXURY PUBLISHING
DC magazine & Modern Luxury Weddings Washington
Marketing Coordinator
Washington, DC | March 2016 - May 2017
- Produced and wrote copy for marketing campaigns, house ads, website leaderboards, marketing content and invitations *See portfolio
- Worked directly with the Director of Marketing to execute over 40 magazine events each year
- Created sponsorship decks and run of shows for signature events
- Managed guest lists and rsvps for events
- Created and Maintained a detailed events chart for internal use
- created detailed vendor segmented lists for marketing emails
-worked with the in-house design team to create a custom DC logo for the "Best of the city" competition. Created and implemented marketing for the competition
- copyedited special sections and special publications including the 2017 inaugural pages for the election and the 2017 charity and social datebook
- assisted with the special section advertising process from the photoshoot to layouts
- collected content from advertisers for the top 5 page and copyedited the page for each issue
- collaborated on the marketing, branding and social media platforms for the inaugural Modern Luxury Weddings Washington issue that launched December 2016
- Assisted in the planning, MAnagement and execution, including a full fashion show, for "An evening of Wedding Luxury" to celebrate the inaugural weddings issue
- Managed all coverage for the magazine in-book and online event coverage which included maintaining strong PR connections, booking photographers, collecting and editing high res images post event, writing an event description (or assigning to an intern) and uploading the photos to the backend of the website as a scene gallery
-Worked directly with the Editor-in-Chief to produce editorial content including the four ‘On The Scene’ pages and the three-page Snapshots section of event coverage in each issue. Wrote copy each month for the sections as well
- uploaded city events and happenings to our online event calendar
- Produced the 'Now-In' weekly e-newsletter that was deployed through EMMA email marketing to our core email list. strategically ran house ads and leaderboards to promote any specific upcoming special sections and the current issue
- Managed magazine in-house trade with advertisers
- sourced branded collateral
- entered all invoices into fidesic for the dc office
- Managed all social media platforms (Facebook, Instagram & Twitter) for both magazines
- Increased the DC magazine Instagram by 164%
- Managed all marketing interns
GRIT & GRACE
Assistant Wedding Coordinator
Washington, DC | January 2016 - May 2017
- ON-SITE ASSISTANCE and MANAGEMENT OF WEDDINGS THROUGHOUT VIRGINIA, MARYLAND AND DC
- VENDOR MANAGEMENT and EXECUTION OF THE CEREMONY, COCKTAIL HOUR AND RECEPTION
Kristin Newman designs
full-time event planning intern
charleston, sc | january 2012 - august 2012
- Fully involved in the planning and execution of five spring weddings, including Napa, CA and Orange, VA weddings
- Booked all vendors, developed wedding weekend itineraries for guests that included local eats, drinks, shopping and sites, assembled and delivered welcome Gifts to guests
- Managed wedding day production, part-time helpers and assisted the bride throughout the day
- Launched and managed the Kristin Newman Designs Pinterest and managed the Kristin Newman Designs blog
THIS DIGITAL PORTFOLIO CONTAINS PROJECTS I DEVELOPED FOR MARKETING PURPOSES WITH A GRAPHIC DESIGN TEAM
SAY HELLO.
RING | 678.772.2819
WRITE | SARAHLILLIE.SIMPSON@GMAIL.COM + hello@sarahlilliedesigns.com
LINK UP | LILLIE SIMPSON ON LINKEDIN
FOLLOW | @SARAHLILLIESIMPSON + @sarahlilliedesigns
EXPLORE | LILLIESIMPSON.COM
CREATE | sarahlilliedesigns.com
